Uniqlo, Amazon
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Amazon
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Amazon
Clinique Almost Lipstick Tinted Lip Balm in Black Honey, which is beyond "holy grail" status
I was very adamant about not buying this for the longest time because I am stubborn about "expensive" beauty products, but this is worth every penny and then some. It's so lightweight and layerable, it's foolproof to apply, and I have yet to wear a single outfit it doesn't complement??? I love watching it instantly elevate a casual look or add simple elegance to dressy ones. I wear it every day now, and after weeks of use, I've barely made a dent. Also, and maybe this is just me, but I tend to get pigment on my teeth with a lot of lip products, and I've simply never had an issue with this magic stick.
Anyway, watch this TikTok of someone using it on their lips AND cheeks, because I did and oops, this lipstick FELL into my cart.
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TruSkin vitamin C serum that visibly brightens and firms skin
It just short of startles reviewers for how well it reduces wrinkles and the appearance of dark spots over time. This may be on the pricier side of skincare, but reviewers compare the cult-fave blend of vitamin C, hyaluronic acid, and vitamin E to the $182 SkinCeuticals CE Ferulic serum. With over 95,000 5-star reviews on Amazon and dozens of before-and-after reviewer photos, the hype is more than earned.
Promising review: "I struggled with acne for over 12 years. I tried medications, pretty much every skincare line out there, but thanks to a random girl on TikTok, I found this product and will never go back. This is the only serum that has helped clear my scars! I never write reviews, but because I noticed a difference within days of using, I had to write one. I’m only on month two and I have seen a noticeable difference. My skin looks clear/lighter/glowing/young for the first time since my preteen years. I use this vitamin C serum and a simple wash and moisturizer/sunscreen every day, and that’s it!" — Rebekah
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Ultra high-rise Levi's jeans that are TikTok-beloved for good reason
Reviewers are obsessed with how versatile, timeless, and comfortable these are, making them an all-seasons denim investment your butt will surely thank you for! They're available in women's sizes 24–39 and 14 styles.
Promising review: "My favorite jeans of all time. High waisted Levi’s are so comfy, so high quality, so adorable…my daughter stole mine and I had to buy another pair. She is 27, I am 49. These jeans rock a multitude of generations and body types. The dark wash is my favorite and they are a thick denim, cool button fly and not much stretch. Levi’s will never go out of style." — patrice hedrick
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K18's Leave-In Molecular Hair Mask for a literal four-minute, no-rinse hair fix
Whether it's from bleach, heat, chemical services, or "check all of the above," this can help restore dry or damaged hair. Odds are, if you've heard of it before, it was from your stylist — it's one of those "if you know, you KNOW" products that's well worth the price.
K18 is a small business that specializes in hair products.
To use, wash your hair with shampoo and not conditioner. Towel dry your hair and apply the hair mask, leaving it for four minutes. Then style as usual without rinsing.
Here's what BuzzFeeder Melanie Aman says about it: "I bleach my dark brown-black Asian hair blonde every six to eight weeks, so I was immediately intrigued when I first heard some stylists at my salon raving about K18. I was gobsmacked at how much softer my hair was. Seriously. I spent the whole day touching my hair, and even my boyfriend agreed that my mane was noticeably silkier. Olaplex was my go-to before I tried K18 and I still stand by it as a product, but I really love that K18 is a leave-in treatment rather than an in-shower mask. Having to let the Olaplex sit for 10 minutes felt like forever, especially when I wasn't taking an everything shower (you know, the ones where you exfoliate and shave). With K18, you let it sit in your hair for four minutes post shower to activate and then you can style your hair (or just let it air dry like I do). I've found that my hair is softest the next day, so don't be discouraged if your hair looks or feels the same the day you use it."
Promising review: "My hair stylist recommended this product for my hair and it was such a superior product to anything else I have used. It is expensive and I have long hair so it is doubly expensive, but so worth it. As I aged my hair became really frizzy and dry, but this product changed everything, leaving my hair so manageable, silky, soft, body and no frizz. I cannot say enough good things about K18." — Dawne
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MagicMinerals AirBrush Foundation, which lives up to its name and THEN some
One quick spray of the foundation on the included brush, and it glides so smoothly and subtly over your skin texture that you'll feel like a makeup artist did it for you. Reviewers in their thirties, forties, and up especially swear by this lightweight but effective formula, and love that it's ridiculously easy to use.
Jerome Alexander is a small business that specializes in airbrush cosmetic products.
HELLO — I found this through a recommendation on a Reddit beauty forum for people in their thirties, and I am OBSESSED. I am not very skilled with makeup and was intimidated by the brush factor, but it's nearly foolproof. This foundation straight-up glosses over my pores and redness and makes my skin look so even-toned and natural that it doesn't look like I used much foundation at all. It's a bit price-y compared to brands I used in the past, but I'm still on my first bottle of it, and it's been three full months. I hope this never stops getting made. It is so lightweight and lovely and has made my makeup routine feel like a TREAT. Get it in 12 shades.
Promising review: "Bought this because I saw it on TikTok, and it did not disappoint. I love the lightweight feel of it and how easy it is to build." — Smickens
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Amazon
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Amazon
A set of reviewer-beloved, meticulously designed ear plugs
"Loops Engage 2" block out distracting, irritating, or overwhelming noise without completely blocking out the world around you — meaning you can wear them to focus at the office or keep yourself from getting overstimulated in a noisy home without seeming antisocial. (Especially since these are so subtle that nobody will notice them!)
Check out Loop's Amazon Storefront for more options related to concerts, offices, and parenting!
Promising review: "I work in a laboratory so I am constantly surrounded by lots of sounds varying in pitch and frequency which can be very overwhelming, especially for someone with noise sensitivities. I have had multiple people recommend these to me, so I decided to give them a try. I so happy I did! When I put these in it feels like I’m coming into my peaceful little bubble. They allow me to have a higher tolerance of noise and have overall reduced my stress and overstimulation of the environment I’m in. It seems like they do a good job at blocking out noises I personally find the most distressing (ie. high pitched, constant noises)." — Makayla
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Amazon
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Amazon
A beautifully packaged, travel-friendly Touchland Power Mist hand sanitizer
This is for anyone who's like "mindfully practicing health and safety, but make it fashion." Unlike other sanitizer sprays, it's infused with aloe vera to keep your skin hydrated and has the most luxurious floral scents. It's available in Lily of the Valley and Rose scents; check out Touchland's Amazon storefront for more options.
Touchland is a small business that specializes in hand sanitizers.
Promising review: "Touchland's hand sanitizers are absolutely beautiful! Not only is the packaging functional for travel, but it’s pretty! Absolutely no issues with the product or the design of the packaging leaking, and it’s extremely easy to use! No sticky residue, and your hands feel completely hydrated and soft after each use. I’m especially impressed with this perk, considering most hand sanitizers leave your skin feel tight and dry. No leaks, great hydration, phenomenal fragrance…. what’s not to LOVE!!!? 🤍 SPOIL YOURSELF, NO EXCUSES NECESSARY!" — Briana R.
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Kahi Wrinkle Bounce Hydrating Multi-Balm, which has taken TikTok by storm
This easy peasy all-in-one Korean moisturizer for your face, lips, eyes, *and* neck is formulated with salmon complex and collagen to help reduce fine lines and boost radiance. Reviewers especially love how instant the hydration feels, and swear by it for that ~glass skin~, "just out of the shower" effect.
Promising review: "Okay! So I was skeptical at first, but honestly, this stick is life-changing!!! In a matter of minutes, my skin felt hydrated and plumped. After an hour, still hydrated. No greasy after feeling, very light, and you can feel your skin hydrated and absorbing. I love the fact that you can use it on your eyes, lips, and wrinkles!! Game changer for me, will def try the others!" — Kristy
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Amazon
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Amazon
A gorgeously designed Hatch Restore 2 sunrise alarm and sound machine
This clock and lamp works overtime as a touch-controlled smart light, bedtime reading light, and even a wind-down light that helps you get into a healthier sleep routine at night, which is especially important to maintain when it's dark out for so long. Other bedside lamps could truly never.
Hatch Restore lets you personalize a "bedtime routine" for each night to train your brain to recognize sleep cues and get a better night's rest. Options include changing the light settings to more amber tones to help produce melatonin for sleep, soothing noise options, and sleep meditations and sleep stories you can get in the Hatch app.
Promising review: "The Hatch Restore 2 is truly a game changer for those looking to improve their night’s sleep and wake-up routine. It’s been the best bedside companion and has improved my overall health and well-being. The combination of sounds, lights, buttons, and aesthetics really all come to play to make this feel like a truly premium device. There are touch adjustments to adjust the volume and brightness of the clock, which work really well. My favorite feature is the physical buttons which you can press to start or stop the routines; it feels very intentional when I get ready for bed and really gets me in the right mindset to begin my bedtime routine." — Natasha Advani
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Thank Me Later Eyeshadow Base to make anyone with oily skin rejoice
This formula locks eyeshadow in place to prevent the pigments from creasing or smudging, which is a very rude thing for your eyeshadow to do after you've worked so darn hard on it.
Promising review: "So let me start by saying I have used nearly every eyeshadow primer available. From high end to low...they don't hold a candle to Thank Me Later. I have very oily skin. Using this primer, shadow lasts a full eight hours or more. I could get maybe five or six out of the other brands if I was lucky. I got this as a sample in my Ipsy bag, and I had to buy the full-size product straight away! I couldn't be happier with my purchase. Thank you, Elizabeth Mott, for finally making a primer that lasts! I love this stuff!" — Melissa Mae
"Saw this used by a makeup artist on TikTok giving a tutorial for women over 40. Totally changed how my eyeshadow works. No clumping or crease lines!" — wo1995
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Biodance's TikTok-beloved Bio-Collagen Real Deep Mask for an overnight refresh
The mask can help firm skin, boost elasticity, and minimize pores. Reviewers mention noticing a visible difference even after one use! You are about to become the definition of "I woke up like this."
Most reviewers recommend doing this treatment once per week.
Promising review: "Caught wind of this on TikTok and decided to give it a whirl. Honestly, it’s pretty solid! It really makes my skin look tight and shiny, like I just came out of a professional facial. It’s an overnight mask, so yeah, it does have to stay on for a while, which is a bit of a hassle, but the payoff? Totally worth it. My skin feels more elastic, and the pores look minimized, too. If you don’t mind the long wear time, this mask could be a game changer for your skincare routine!" — Nala
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Amazon
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Amazon
A cult-favorite Drowsy sleep mask, aka the Cadillac of sleep masks
This face-hugging, padded mask is meant to function like a protective cocoon for your eyes, both by blocking out the light *and* preventing creases and skin moisture with its silk exterior. Reviewers love that it's easy to use no matter what position they sleep in, and it never tangles in their hair.
Check out a TikTok of the sleep mask in action.
Promising review: "I don’t write reviews often unless I really love something, and let me tell you, this sleep mask is AMAZING. I’m a night shift nurse and was on the hunt for a good sleep mask. I’m mainly a stomach sleeper and occasional side sleeper and nothing I found was working. Until I found the Drowsy mask!! I was hesitant because of the price tag… but it is worth every penny! Invest in your sleep! This mask is 100% blackout, the silk is soft and luxurious, and it doesn’t put any pressure on my nose. I can sleep on my stomach comfortably with this mask on and it doesn’t move. The strap is also adjustable and very comfortable. If you need a sleep mask, look no further, this is the one to get!" — Jolene Wahl
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Lumify Eye Drops, a product that's beloved by TikTok right now
Reviewers swear by this for instant reduction in redness in their eyes, with visible differences within a minute of use.
Learn more about different kinds of eye drops and what they can do at Cleveland Clinic. Note that eye drops can potentially mask symptoms of eye conditions, so you should talk to your eye doctor about what's right for you. And according to Mayo Clinic, you should avoid redness-reducing drops if you're looking for dry eye relief.
Promising review: "I have a big spot of blood vessels in the inner corner of my left eye. I use the expensive lubricant eye drops for moisture — I've used Visine, Clear Eyes, you name it. No eye drop has made my eyes look this great. Only Lumify! I was soo happy when I looked in the mirror and saw some beauty in my eyes instead of darkness and redness." — Angela Leonard
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Uniqlo
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Uniqlo
Uniqlo's adorable and ridiculously travel-friendly Round Mini Shoulder Bag
This seems to defy the laws of cuteness and physics. Every time I see someone start pulling things out of one of these, I'm like, "How on earth did you fit an entire marching band and six weeks worth of clothes in one teensy little bag?"
Reviewers love this thing so much that a ton of them mention going back for other colors, since they rotate seasonally. I can confirm that my little sister, who is feral about this bag, has done the same.
Promising review: "Couldn't understand the hype going around this bag until I got it myself. It's a perfect everyday, hands-free, and hassle-free type of bag. You can fit all your essential items. Liked it so much (and for the affordable price) that I bought it in several colors and gifted to family as well." — Shawie
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A blissfully cooling silk pillowcase that'll feel like heaven on your skin and hair
In fact, a lot of reviewers swear by silk for preventing acne, and for preventing hair tangling and breakage during the night.
Promising review: "Makeup artist and esthetician in training here! I adore this pillow. I was searching high and low for a good quality, affordable, and REAL silk pillow. After months of research online for the best option, I chose this pillow. It’s 100% real mulberry silk on both sides, has a hidden zipper, and doesn’t slide around!!! It’s not only helped my hair not tangle, but the acne that I normally get on my cheeks from being a side sleeper has diminished almost completely (due to the anti-microbacterial properties of mulberry silk). Also I’ve noticed my skin looking ever so slightly plumper and more hydrated. It also stays cool through the night." — J. Thompson
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Amazon
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Amazon
An investmentworthy, cult-favorite Caraway cookware set
This set comes with unique magnetic storage to ensure that you have everything you need at the tips of your fingers. This cookware is beautiful as it is handy — each piece is nonstick, oven-safe up to 550ºF, and built to last.
Caraway is a small business that specializes in cookware and prepware for the home. Check out a TikTok of the Caraway set in action.
Each set includes a fry pan, sauce pan with lid, sauté pan with lid, Dutch oven with lid, modular pan rack, and three-slot canvas lid holder.
Promising review: "I bought this set for my younger sister as she was using my mom’s old pans. I’ve had my set in Navy Blue for over a year and love them! Some stuff may stick a little in the pan while cooking, but it comes right off when you wash them. They are heavier than normal pots and pans, but you can get used to it after using them every day. A great set for people who cook every day!" — CountryHolly
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Free People
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Free People
Free People's iconic "Easy Street Tunic," which will be a staple in your closet
Reviewers love the ultra-soft fabric and satisfying drape, which have made it such a popular pick that it comes in a TON of cute colors that rotate every season. It's available in women's sizes XS–XL and a bunch of colors.
Promising review: "Love this sweater! I’ve been buying it for years in different colors and I’m never disappointed. I’m currently 28 weeks pregnant, and this sweater has been carrying me through my pregnancy this winter! I get my normal size pregnant or not." — DTurner
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COSRX's lightweight, hydrating snail mucn face serum
Designed for all skin types, reviewers swear by this for healing acne scars, fading dark spots, and smoothing fine lines. Users with sensitive skin especially appreciate how gentle it is compared to competitors, and a lot of them mentioned seeing results within the first few uses!
I use this on my skin and definitely have noticed results! While it didn't help kick my all of stubborn pre-period hormonal acne, it has done wonders with reducing redness on my face, particularly around my nose, and in dealing with my pores. Since I started using it, my primer and foundation goes on a whole lot smoother, and I'm struggling a whole lot less to cover my pores. After using it a few weeks, I read the advice of one reviewer to put this on when your face is slightly moist from washing, rub it in, let it dry, and then put your moisturizer on top of it — I've found that it's what got me the best results!
Promising review: "My skin dries out severely during the winter all the time, and I have to constantly use Vaseline to keep it moisturized (normal cream doesn't work on me). Imagine my surprise when my SO tried to put snail goo on me, eww!! I resisted for weeks refusing to use this product as she constantly vouched for its abilities. After a month I finally gave in, and boy it is amazing! My hands feel more moisturized than ever for longer and it doesn't leave a disgusting greasy feel as Vaseline. Take it from a once non-believer, you have to try this. Even if it doesn't work for you, you paid a fraction of what you would've paid for any other name-brand moisturizers." — Kyoko Ozaki
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A splurge-worthy bottle of EltaMD UV Clear Face Sunscreen
This sensitive skin-friendly formula is lightweight, non-greasy, and doesn't leave a white cast. And because it is determined to be the Ultimate Sunscreen Of All Time, it's also made to help protect and calm rosacea, hyperpigmentation, and acne-prone skin.
Promising review: "Because I have hated just about every facial sunscreen (especially you, Supergoop, lol) I’ve ever tried, the price for this product is honestly worth it. Doesn’t feel greasy, oily, or silicone-y. Doesn’t leave a white cast. Doesn’t have a strong odor. It really just feels like I’m putting another layer of moisturizer on. If I go out with only this SPF with no makeup, my skin looks nice, dewy, and moisturized, but never oily or greasy. Most importantly, this keeps my rosacea in check!" — Christina Chetwood
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Dae Cactus Fruit 3-In-1 Styling Cream, an investment-worthy holy grail product
You can use this for smoothing slick-back styles, defining curls, or prepping your hair pre-blowout for extra shine. A lot of reviewers note that they love this for slick back styles because it's so non-greasy that they don't have to wash it out of their hair to re-volumize it — a touch of dry shampoo, and they're raring to go!
Check out a TikTok of the Dae styling cream in action.
Dae is a small business that specializes in haircare and styling products.
Promising review: "This is the second time I've bought this product. It might seem pricey, but honestly, it's not. I used it every day for my slicked-back ponytail, and it lasted me a long, long time. It smells amazing. It holds really well without making your hair feel crusty or greasy. It actually feels natural and soft." — Pedro ramos
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A splurge-worthy Ninja Creami that lives up to all the hype and then some
This has seven presets so you can indulge in the creamiest gelato, most refreshing smoothies, and most decadent ice creams you've ever had, right from the comfort of your own home. It even comes with compatible storage pints and lids, in case you don't finish it all on the spot!
Check out a TikTok of the Ninja Creami in action.
Reviewers with dietary restrictions and preferences love being able to customize their own treats, and many point out that this will likely save you money, with the cost of specialty ice creams these days!
Promising review: "This is my favorite gift. I use it at least five times a week. The size of the containers is perfect for when you want a sweet treat, and I love that you can control the consistency and softness of the way they come out. Fairly easy to clean as well." — Luke Johnson
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Glossier
Glossier's You, a deliciously compelling "skin scent enhancer"
Which is to say, it captures the essence of you and puts it on sweet, subtle, earthy blast. It is designed to be soft with notes of pink pepper and iris, but it's adaptive, so it smells slightly different on everyone.
Promising review: "I am so obsessed with this smell, it is by far my favorite. It's also very long-lasting! I get so many compliments, and people asking what I'm wearing. Will over and over purchase again." — Taylor
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Amazon
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Amazon
A quick-heating Fellow electric kettle for all the chic minimalists
It's as handy as it is beautiful, too — its chic gooseneck is designed for an optimum flow rate for pourovers, its temperature settings will let you get *highly* specific about how warm you want the water too be, and you can toggle the base to keep the water at the precise temp you want for up to an hour.
Promising review: "This was one of the best purchases I have made. I would never have guessed how much precise temperature control could elevate a cup of pour-over or a pot of French press coffee (and this kettle has the precision down). The system is simple to use, the heating time is extremely fast and the handle and spout design really do yield a super easy pour." — David R.
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Bearaby
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Bearaby
A weighted Bearaby napper that comes in four different weights
This answers the question of, "What would it look like if a blanket had magic sleep-inducing powers?" This breathable chunky knit blanket is designed with a comforting weight to help soothe anxiety and promote calm, making it easier not just to fall asleep, but *stay* asleep.
Check out a TikTok of the Bearaby blanket in action.
I've been using this weighted blanket for about three years now, and what I find really remarkable about it is that I never feel overheated in it. It's also just so, SO soft, and looks absolutely beautiful at the foot of my bed where I leave it every night. It definitely helps me activate "sleep mode" at night — I find the weight very comforting and not at all stifling because it spreads so evenly.
Promising review: "I’m in love with this blanket! It is absolutely gorgeous and has made a remarkable difference in my sleeping habits. If you are even thinking about a weighted blanket, this is a MUST! Just do it! You will only wish you’d done it sooner!" — Sandy
Psst — to choose a style, Bearaby recommends a blanket that is about ten percent of your body weight.
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Beekman 1802's Whipped Body Cream, a hydrating, skin-softening skin butter
Made with goat milk, coconut oil, and antioxidants, this has amassed a deeply loyal fanbase. Not only does this deliver on a luxurious texture that soothes dry skin, but the scents are always the perfectly spot-on — delicate and pronounced, but never overpowering.
I personally am obsessed with the lavender scent, and I am someone who is picky about lavender in particular — it's easy for it to veer too sharp or too cloying, and Beekman 1802's version is so soft and lovely with the perfect amount of zing. It feels so lovely on my skin, and a jar of it lasts a ridiculously long time, since a little bit goes a long way.
Promising review: "I have been using this product for years and reorder every time the jar starts to get low. Love the consistency and how great my hands feel in the morning. Definitely recommend." — Amazon Customer
And since you're here anyway, I feel the need as both a skincare and musical theater nerd to inform everyone that there's a Beekman 1802 x "Wicked" collab and it looks absolutely darling.
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The wildly improved 2nd Gen AirPods Pro
Not only do these have a MASSIVE improvement in battery life (up to 30 hours), but they have new adjusting sound-adaptive features to make talking on the phone and listening to dialogue much easier. Also, trust me when I tell you that once these toggle into "noise-canceling" mode, you're the main character. All the irritating background noise in the world just *POOFS* away.
Check out a TikTok of the AirPods Pro in action.
Promising review: "These might be the best earbuds. They have a lot of features, clear audio, and mic sound. The best part of this one is the design choice Apple went with this, this actually stays in your ear, unlike the other Apple AirPods. It’s even better than the Galaxy Buds 2 Pro, and this is coming from a guy who switch from Samsung to iPhone." — Davier Bolds
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Color Wow Dream Coat Supernatural Spray, which is designed to work on all hair types
If your greatest enemy is humidity, this little bottle is about to be your secret weapon. Bonus: you only have to spray it once every three shampoos for it to work, so it'll last you a *long* time.
Check out a TikTok of the Color Wow Dream Coat Supernatural Spray in action.
Promising review: "I rarely — I don't think ever — rave about a hair product, but this is an exception. I got it to smooth out the frizzies in my hair, and it performed above and beyond my expectations. I'm not a fan of the price, but I'll keep buying it because it's worth it. I highly recommend this product!" — Amazon Customer
Psst — you can also get this in an "extra strength" version and a curly hair version!
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Amazon
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Amazon
A splurgeworthy side sleeper pillow
This pillow is so gamechanging that you'll wish you had a time machine back to all the nights you slept without it. Reviewers swear by this pillow to help align their spine for relief from neck and shoulder pain, and *love* the genuinely cooling feeling the down alternative, gel memory foam insides.
Honeydew is a small business that specializes in uniquely-designed sleep products.
Promising review: "I have searched for a perfect pillow for many months, and finally found this one. I LOVE this pillow. It is soft yet supportive, and the shape is perfect for side sleeping. It is expensive, true, but I think well worth the price. The fill used is wonderful compared to shredded or molded memory foam. It feels like down but with more neck support, and not at all lumpy. I like to hug the side extensions which provide support for my upper body when sleeping on my side. I totally recommend this pillow for side sleepers. You won't be disappointed." — Elizabeth Wright
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Amazon
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Amazon
Laneige Lip Glowy Balm, which went just as viral as the Lip Sleeping Mask
The glowy balm has the same delightful flavors (including the iconic Gummy Bear) and hydrates lips with the *chef's kiss* lightweight, moisturizing blend that doesn't get all sticky and goopy like competitors.
Promising review: "Laneige lip balm lives up to the TikTok hype. The Gummy Bear scent is awesome. Don't need to constantly reapply because the formula is moisturizing. Definitely will order other scents." — Charlotte T.
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A vintage-style six-in-one Bluetooth record player
It plays vinyls, CDs and cassettes along with connecting to Bluetooth and the radio, so you can walk down every single musical path on memory lane.
Promising review: "I bought this as a gift for my husband. He truly loved it. The needle is very good, and the sound quality is wonderful. It can play records, cassettes, CDs, and the radio. It can also connect via Bluetooth. So many ways to play music. It is easy to use. The value was amazing. It is a little heavy, but the box is very sturdy, and I expect to last a long time." — MAREBARE
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Lululemon
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Lululemon
Lululemon's iconic, sleek, durable and supportive Align Leggings
They're worth every penny both for their performance *and* how long they'll last. The way my sister and I wear the still immaculate pairs we got years ago convinces me that long after we're gone, they'll survive the heat death of the universe.
Promising review: "If I could wear the Align products every single day I would! Enough support to workout in, but comfy enough to sleep in! My favorite line of fabrics Lulu sells." — steph
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An Ember temperature-controlled "smart mug"
Treat your taste buds like royalty by making sure they only ever taste coffee, hot cocoa, soup, and tea at the *precisely* perfect temperature. The mug will maintain specific heat for up to 80 minutes alone, or however long you want with the warming pad, and both can be easily controlled manually or with presets from an app on your phone.
Promising review: "You know that feeling when you sip hot chocolate, and it doesn't burn your mouth but feels hot and warms your chest all the way down? I just found out that that's 141 degrees! (At least for me.) I'm very impressed with this. It maintains the heat and doesn't burn the coffee. If you drink coffee slowly and want to use a mug instead of tumbler — and don't enjoy increasingly lukewarm, then cold, coffee — this is worth it." — Samuel Wilwerding
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A "crush-proof" July carry-on suitcase you might actually develop a crush on?
Not only is it designed for easy maneuvering, it comes with an ejectable battery to charge your gadgets, a compression system so you don't have to play the "smush everything in here, so help me god" game, and even features a sneaky odor-proof laundry bag.
Promising review: "I've been looking for a carry-on replacement for some time. My last carry-on was from 2007, so it was super old and not very good. Now that I have my July Carry On, I couldn't be more pleased. It's so good from functionality to style. I love the laundry bag — it's great that I don't have to remember to take my own separate laundry bag with me anymore — and the charging is so useful. The wheels are silent and smooth — so much so that on the slightest decline the bag will 100% roll away from you. The bumpers are a bit scratched after some use, but it's hardy/designed to protect what's inside, and I accept that there will be some of that happening on long-haul flights. I really enjoy the personalization as well — I had my name and a little frog etched on the top — so cute!" — Ameeka N.
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Our Place's aesthetically stunning, delightfully functional "Dream Cooker"
This has four modes to pressure cook, slow cook, sear and sauté, and keep food warm. Reviewers especially love how easy this is to use compared to other cookers with less intuitive options, and how darn *FAST* it cooks everything compared to similar appliances on the market.
Check out a TikTok of the multicooker in action.
Promising review: "I normally don’t write reviews. However, if I could give this pressure cooker a 10 out of 5 stars, I would. So far I’ve cooked a whole chicken, beans and rice, working on baby rack ribs, and a few other things. The best feature is all dishes I’ve cooked have taken no more than one hour. I have yet to try vegetables, but parsnips are in the near future as are beats. Only criticism would be to invest in some kind of trivet to keep the meat you’re cooking out of the liquid. Planning on some lamb shanks in the very near future." — Amazon Customer
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The TikTok-famous, investmentworthy Balmuda toaster
This sleek gizmo uses steam technology to perfectly crisp the outside of the toast while keeping the inside moist and fluffy, creating a perfect canvas for butter undeserving of our mortal mouths.
Check out a TikTok of the Balmuda toaster in action.
Promising review: "Holy moly! Best toast I have ever made. I did a comparison taste test with the Balmuda toaster versus my cheapie $60 toaster oven. You can really taste the difference in the toast with the texture and the moisture of the inside of the toast. Hands down, Balmuda blew my other toaster out the water. So happy with purchase." — JL
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Mallory Mower / BuzzFeed
An investmentworthy Samsung Frame TV that will become the central hub of your home
Really, it is that darn beautiful. Its motto is "TV when it's on. Art when it's off" — and TBH, the images speak for themselves.
You can even toggle through Samsung's "art store" to find a display to match the vibe of the room (or just your vibe of the day). It also has Alexa built in, so you can open apps, change the channel, search for movies and shows, play music, and control your smarthome devices from the television.
Psst — if you're looking for beautiful art for your Samsung, Etsy is full of gorgeous Samsung Frame TV art downloads for every mood, season, and brain flavor!
Here's what BuzzFeeder Mallory Mower has to say about it: "This is honest and truly the best splurge I have ever made. It has massively upgraded the look in my living room. My husband loves the photography options and I love all the classical paintings. As someone who loves changing up my decor, I find that being able to update the display images has been so fun. The quality is fantastic while watching movies and TV...but I'm pretty sure I love it as a piece of art in my home even more."
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